Vizrt, Deltatre Team Up for Graphics/Data Integration for Rio 2016 Games
Vizrt and deltatre are teaming up to deliver an end-to-end solution for producing rich-data–integrated broadcast graphics specifically for broadcasters carrying live sports action from the 2016 Rio Summer Olympics. The service will be available for broadcasters to rent through dedicated Games rate cards.
The new package, to be on show at Vizrt’s booth (SL2417) at NAB 2015, is both hardware- and software-based and incorporates competition and athlete data from the Olympic Data Feed (ODF). Included is information on individual athletes and competitions, such as results, medal tables, and world records. The official XML-based feed, delivered live during the Games by Olympic Broadcasting Services (OBS), will be fed into deltatre’s Magma platform. This software instantly converts the live sports data into customizable broadcast-ready graphics. The graphics are then rendered by Viz Engine, Vizrt’s powerful rendering tool, and ready for playout.
Dr. Stephan Würmlin Stadler, EVP, Sports, Vizrt, says, “With an event the size of Rio 2016, there’s so much going on at the same time that the narrative is constantly changing. Using the ODF ensures that a broadcaster carries the latest official data. Being able to present it in a creative way helps to keep viewers engaged across what can be a very congested schedule of live televised sport. This end-to-end package delivers a powerful and accessible graphics solution for broadcasters’ biggest event of the year.”
Adds Carlo De Marchis, chief product officer, deltatre, “This package complements the rich digital offering we have put in place for Rio 2016 and shows off the best of deltatre and Vizrt. Our Magma platform simplifies and enhances the storytelling of each sport during the Games. By using Viz Engine for rendering and leveraging deltatre’s Multisports experience by using the ODF, we can help broadcasters covering the Games to bring the constantly changing information to life and provide a new customizable tool for their in-depth analysis in a very cost-effective way.”
Vizrt will host its NAB 2015 press event at its booth (SL2417) at 12.30 p.m. Monday April 13. To RSVP, e-mail [email protected]