Recent Posts by Brandon Costa
By Brandon Costa | Wednesday, December 12, 2012 - 06:45
Having fought its way through the financial troubles of 2008-2010, the mobile production industry is thriving but continues to be an evolving organism. Truck executives at SVG’s League Technology Summit […]
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By Brandon Costa | Monday, November 5, 2012 - 17:00
Having taken the budding 4K marketplace head on with the release — and subsequent IBC upgrade — of its F65 camera, Sony is looking to make the technology more available […]
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By Brandon Costa | Friday, September 7, 2012 - 11:45
As IBC gets underway in Amsterdam, Sony has unveiled a new, cost-effective line of production switchers; the MVS-3000, MVS-6520 and MVS-6530. Sony’s MVS8000X is one of the highest end switchers […]
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By Brandon Costa | Tuesday, August 14, 2012 - 14:40
As the NBC Olympics production teams begin to work their way back to the States, the network is getting its Nielsen reports in and, as expected, the numbers are huge.
According to The Nielsen Company, 219.4 million Americans watched the London Olympics on NBCUniversal’s family of networks, setting the record as the most-watched event in U.S. television […]
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By Brandon Costa | Friday, August 10, 2012 - 10:00
The London Olympic Games will come to a conclusion this weekend and it will mark another victory in what can easily be described as “The Summer of Elemental.”
Over the past couple of months, the multiscreen content delivery technology company continued to extend its sports presence, adding the Olympics to its other latest clients, MLB Advanced […]
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By Brandon Costa | Thursday, August 9, 2012 - 01:00
London 2012 marks the eighth consecutive Games that Sony has worked with NBC Olympics, and it’s of little surprise that the popular tech company has an overwhelming presence within the International Broadcast Center (IBC) in London.
NBC Olympics is using more than 2,100 pieces of Sony gear, including HD cameras, production switchers, and more than 700 […]
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By Brandon Costa | Friday, August 3, 2012 - 09:02
As far as Twitter junkies and the blogosphere are concerned, NBC’s Olympics coverage has been a disaster. However, amidst the firestorm of criticism, NBC Sports Group chairman Mark Lazarus has a simple response to his naysayers: scoreboard.
Despite the backlash that has led to the infamous Twitter memes #NBCFail and @NBCDelayed, the Peacock is basking in […]
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By Brandon Costa | Thursday, August 2, 2012 - 11:44
3D entertainment continues to be a polarizing topic among consumers and industry professionals alike, but there’s no denying that 3D production technologies are advancing at a rapid pace and content is becoming more readily available than ever.
As part of its London Olympics coverage, NBC is offering the first 3D Olympics, churning out as much as […]
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By Brandon Costa | Tuesday, July 31, 2012 - 12:17
The calling card of Ball State is its commitment to what it calls “immersive learning.” This summer, the state-run research university in Muncie, IN, is more than living up to its promise. Forty students from across the school — Telecommunications, Journalism, Sports Administration, Public Relations — are all coordinating on “BSU at the Games,” a multiplatform […]
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By Brandon Costa | Tuesday, July 31, 2012 - 12:17
The calling card of Ball State is its commitment to, what it calls, “immersive learning.” This summer, the state-run research university in Muncie, IN is more than living up to its promise.
Forty students from across the school – Telecommunications, Journalism, Sports Administration, Public Relations – are all coordinating on “BSU at the Games,” a […]
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