Recent Posts by Brandon Costa, Director of Digital

IBC 2018 Reflections: FreeWheel’s Thomas Bremond Says Digital Video Advertising Is Reaching Another Level of Maturation

The race to shift sports-video content to new platforms via modern distribution methods has, in many ways, helped serve the need of the consumer, but it has also, for some time, left the monetization of that content and the business models wrapped around them behind to figure out on a rainy day.  More

IBC 2018 Reflections: Verizon Digital Media Services’ Darren Lepke on How SmartPlay Session Management Has Become a Differentiator for the Company

It may feel like Verizon Digital Media Services (VDMS) has been a stalwart in the sports-video-distribution market for a long time, but it’s easy to forget they are still relatively new (only seven years or so). That’s largely due to the fact that VDMS has become such a big player so quickly, striking partnerships in […]  More

IBC 2018 Reflections: Steve Miller-Jones breaks down Limelight Realtime Streaming as company shines with latency in the spotlight

Look anywhere in the many halls of this year’s IBC Show, and one of the most pressing issues being addressed in the future of live media viewing experiences – particularly in sports – was latency. That delay (or, ideally, lack thereof!) between delivery to various devices across the consumer landscape was the talk of the […]  More

NFL kickoff: Fox continues dual SkyCam and plans use of RefCam for Thursday Night Football debut

Fox Sports will generate headlines later this month when it officially takes over production of the Thursday Night Football package, happening in earnest on September 27 with a Week 4 matchup between the Minnesota Vikings and the Los Angeles Rams. But before then, there was a big opening weekend to tackle and the return of […]  More

SVG Sports OTT Forum: Inaugural event preaches collaboration to tackle industry challenges

The inaugural SVG US Sports OTT Forum in New York City brought in-depth conversation and networking to the live sports streaming industry. More than 200 attendees discussed such topics as OTT product offerings, direct-to-consumer business strategies, latency, security, and much more. The event kicked off with a broad look at the current state of the […]  More

Live from FIFA World Cup: Inside FIFA’s VAR control room in Moscow

The FIFA World Cup is an event that breeds video-technology innovation; but no innovation has had a more profound effect on this tournament than the debut of Video Assistant Referee. It has been the talk of the tournament, and reviews from across the football world have been overwhelmingly positive, especially as the tournament has progressed. […]  More