Recent Posts by Guest Comment

Thought Leadership: Sportradar on the modern fan and data-driven OTT

The growth and proliferation of digital media has brought increased opportunities for rights holders to either engage new fans or grow relationships with existing ones, writes Felix Blank, director of digital platforms at Sportradar. Prior to the emergence of over the top (OTT) in the industry, video content was an altogether different beast and consisted […]  More

Thought Leadership: The audience clock is ticking for traditional broadcasters

As more and more viewers move to streaming services, broadcasters are relying on live sports as a last line of defence to retain audiences, writes Scott Goldman, director of product management, Verizon Digital Media. From Premier League English football to the NFL Super Bowl, people love tuning into live sports and are willing to pay […]  More

Thought Leadership: Grass Valley on working smarter with remote production

Consumers are more content hungry than ever before, demanding content anytime, anywhere on any screen, with stunning images, writes Larissa Goerner, director of advanced live solutions, Grass Valley. Live sporting events, music festivals and concerts increasingly attract global audiences across all screens. Today, broadcasters and production companies must simultaneously produce and deliver live coverage across […]  More

Thought Leadership: Women’s sport enthusiasts are an untapped audience for UK broadcasters says Imagen

With the FIFA Women’s World Cup, Netball World Cup and the Women’s Ashes all taking place within a few weeks of each other this summer, women’s sports enthusiasts should have been in their element, writes Charlie Horrell, CEO at Imagen. Yet, while the FIFA Women’s World Cup attracted a record-breaking audience of 28.1 million people […]  More

Greener mobile broadcasting underpins Megahertz electric vehicle open day

Reducing the UK’s carbon emissions to net zero by 2050 is the target that has been set by a June 2019 amendment to the Climate Change Act 2008. If that is achieved, this could effectively end the UK’s contribution to climate change, according to Tom Lusher, an analyst at Cornwall Insight, speaking at the Megahertz […]  More

First student on broadcasting degree course puts learning into practice

For three years, the OB firm Cloudbass has partnered with the University of Derby in delivering a Broadcast Engineering and Live Event Technology Degree, writes Justin Davey, head of resources and education at Cloudbass. Bryan Buobu-Nwosu, an outstanding student, started with the course in year one. He has brought a great skill set to the […]  More

The eSports opportunity for the broadcast, Pro AV and IT industries

The esports phenomenon continues to gain momentum with a business expected to reach over a billion dollars in revenue this year, writes Futuresource associate director Chris McIntyre-Brown. This comprises games publishers revenues, media rights, event ticket sales and merchandise, advertising and sponsorship – and the figure is expected to triple over the next five years. […]  More

Predictions for 2019: eSports explodes while ‘the Netflix of…’ mindset declines

Until recently, eSports was gathering momentum with substantial growth in viewership, writes Ostmodern chief executive officer Tom Williams. Today, eSports has undoubtedly burst into mainstream consciousness. The recent $25m prize pool at The International Dota 2 tournament (pictured, above) is indicative of the rapid rise of this form of entertainment. For 2019, we will see […]  More