Axon signs up once again as SVG Europe Gold Sponsor
By: Heather Mclean
Tuesday, July 10, 2018 - 1:16 pm

Axon Digital Design has renewed its Gold Sponsorship at SVG Europe once again, naming the association’s commitment to the sports broadcast industry as the reason for its continued support.

Geert-Jan Gussen, Axon’s marketing manager, commented on the renewal of Axon’s Gold Sponsorship with SVG Europe: “We have been a member of SVG, both in the US and Europe, for many years and are delighted to renew our Gold Sponsorship with SVG Europe; for us it was a no-brainer! There is never a discussion when renewal of our membership is due. SVG Europe is and will remain a valuable asset to our industry and that’s why we’re proud to continue our association as a Gold sponsor.

Axon’s marketing director, Geert-Jan Gussen

“SVG events always provide a valuable forum for networking with the best in the industry and cover the hot topics that impact both broadcasters and manufacturers,” continued Gussen. “Companies in sports production are pioneers when it comes to adopting new disruptive technologies and pushing the boundaries to deliver the ultimate viewing experience.  SVG Europe’s events and conferences give us access to leaders in their field,  to share this knowledge and experience.”

He added that the editorial side of SVG Europe is also invaluable to the company: “Editorially, SVG Europe and SVG are respected for reporting from the biggest TV sports events, offering a thorough insight into real workflows and how the latest technologies are being deployed, without ‘sales-speak’, and that’s refreshing.” 

Axon Digital Design is an infrastructure specialist, supplying equipment and software at the heart of broadcast for over 30 years. Whether it is SDI (including UHD), hybrid or full IP infrastructure, Axon has a solution to cover any signal processing, multiview, routing or control and monitoring requirement. With a strong customer-focus, it has developed products that address demands now and in the future, often tailored to clients’ specific requests. Whenever a new technical challenge emerges, whether the move to HD, 3Gbps, UHD or the move to IP, broadcasters and media companies worldwide turn to Axon for a solution.