Market data and consulting company Caretta Research has joined SVG Europe as a Gold sponsor.
Caretta works across media and broadcast tech, helping vendors, buyers and investors navigate a complex market.
Services include Caretta Portal, which provides data on the broadcast and media technology market including detailed market sizing and forecasts, plus market shares and growth for individual vendors. Caretta Go-to-Market drives sales by identifying buyer needs, cohorts and individual decision-makers, while Caretta Consulting provides expert advisory on product strategy, competitors, sales enablement, and for buyers, neutral support for successful media tech procurement.
“At Caretta Research, we’re helping the sports industry move beyond guesswork and start making decisions backed by hard, granular data,” said Evangelos Vrysellas, research analyst at Caretta Research. “We provide the ‘rights intelligence’ that teams and tech vendors need to navigate the major re-architecture we’re seeing right now, whether that’s through our Caretta Portal or bespoke research.
“We’re also working on some exciting new developments, including new models to forecast rights values and extensive analysis of the key technology trends surrounding major sporting events, such as the World Cup, which we’re looking forward to sharing with the community.”