ChyronHego nails down multiple ZXY Sport Tracking deals

Four major player tracking deals based upon Chryon’s ZXY Sport Tracking solution were top of mind for the company on the opening day of IBC in Amsterdam. The Japanese National Institute of Fitness and Sports; Danish professional football team FC Midtjylland in conjunction with the University of Aarhus; Norweigan professional football team Tromsö Idrettslag in cooperation with University of Tromsö, as well as Norway’s Sogndal Football Club together with Sogn og Fjordane University College, have all chosen to implement the industry-leading ZXY transponder-based player tracking technology.

“We are delighted to announce these latest deals as our ZXY offering continues to gain momentum in this important area of sports performance research,” says Ian Wray, sports sales director at ChyronHego. “The high performance nature of our ZXY technology offers a compelling proposition for advanced sports environments where accuracy, high sampling rates and low latency are of paramount importance in the data that is gathered, which is essential for these internationally respected sports research organisations.”

Also a new customer, the Japanese National Institute of Fitness and Sports – Japan’s only national physical education university – has installed the ZXY player tracking technology in its new facility at the Fitness and Sport Center Kanoya. As one of the leading research institutes in its field, NIFS is dedicated to education in physical fitness and sports science. The ZXY system will monitor physical performance characteristics in a range of sports to help students and athletes.

The new facility at NIFS is due to be completed in early 2015 and the ZXY tracking technology will be a core infrastructure element in this development. Over the coming years, the university will become an important contributor to Japan’s hosting of the 2020 Olympics in Tokyo in preparing a future generation of Japanese Olympians and training staff.

As a new customer, Danish Superliga’s professional football team FC Midtjylland, in conjunction with the Universiry of Aarhus, will install the ZXY Player Tracking System at both the MCH Arena and Wunderelf Arena in Ikast for player development and training. The system will provide a means of better optimising players’ performance and will help in reducing injuries, as well as strengthen young talent in preparation for the premier league. In addition to the technical and physical benefits, the ZXY system will provide a more precise tactical insight for coaches.

As a prior ChyronHego customer, UiT has upgraded to the latest version of the ZXY Sport Tracking System to provide even higher precision to support its scientific research and player development programme. UiT/TIL and its team of world-renowned physiologists perform extensive studies in the field of measuring the intensity and workload of professional athletes.

As a new customer, Sogndal Football Club and Sogn og Fjordane University College have implemented the latest ZXY system to provide advanced player tracking data for training and matches. The system was also chosen to meet a requirement for collecting high-resolution physiological data in scientific studies of general movement and intensity analysis. The Sogndal Football club is known for its successful development of young professional football players and for the construction of the Fosshaugane Campus, a combined football stadium and school that will house the ZXY technology.

Visit ChyronHego at IBC2014 and learn more about the ZXY Player Tracking System, Stand 7.D11

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