Creative Technology founder Graham Andrews promoted to global president NEP Live Events and CEO Creative Technology Group
The founder of Creative Technology, Graham Andrews, has been promoted to global president of NEP Live Events and chief executive of Creative Technology Group. Andrews founded Creative Technology in 1986. The company was acquired by NEP in 2017 as part of the Avesco Group.
The announcement follows significant growth in NEP’s Live Events operations over the last few years, growing from two US-based businesses in 2012, to today a family of six brands.
As with organisational moves made to support NEP’s Broadcast Services side of the business in 2015, chairman and CEO Kevin Rabbitt created the role of global president, NEP Live Events to provide day to day support for NEP’s live event leaders and their teams. In this role Andrews will continue to report to Rabbitt and oversee NEP Live Events globally to help each division accelerate growth, service clients across geographies and cross-sell services from NEP’s other operating segments.
Andrews brings deep industry knowledge and experience to his new role. He has worked in the live events industry since 1976, beginning his career as an audio engineer working on theatre and music productions around the world. He went on to pioneer the development of video as a presentation tool for the corporate events industry, leading to his founding of Creative Technology. Today, Creative Technology is a live events provider worldwide with operations in the UK, Europe, North America, the Middle East and the Asia Pacific region. Andrews will continue to run Creative Technology US in addition to overseeing NEP’s Live Events operating segment worldwide.
Rabbitt commented: “We have great opportunities ahead of us and the right people, resources and strategy to be a strong partner for our clients. I’m confident in Graham’s ability to support our talented live events teams in meeting their operational needs and to act as a global advocate and resource for all of NEP Live Events. These changes position us to continue our growth in the live events industry and to drive NEP forward.”