DACH Summit 2024: Vizrt’s Andrew O’Neill on how sports broadcasters can engage Gen Z and Millennials
Speaking at the DACH Summit 2024, Vizrt’s head of sport Andrew O’Neill outlined how sports broadcasters and federations can better connect with Gen Z and Millennials, and why it’s becoming increasingly vital to do so.
Vizrt recently published an eBook called ‘Engaging Sports Fans & Gen Z: The New Playbook’. You can read it here: https://www.vizrt.com/ebook/engaging-sports-fans-gen-z-the-new-playbook/
The 2024 DACH Summit, organised by Sky Deutschland in conjunction with SVG Europe, brought together industry professionals at the Sky Sport studio in Munich for a day of panels and presentations exploring the future of sports broadcasting, technology, and innovation.