DAZN has appointed LIGR as its exclusive technology partner for coverage of the National League. From 2025 onwards, the company will deliver automated broadcast graphics, low-latency distribution, highlights, compilations, and archival services for all National League clubs, across more than 640 matches per season, giving each club access to the same high-end broadcast tools and content outputs.
This landmark agreement sees DAZN, LIGR, Sportradar, and High Viz Media join forces to transform coverage of the fifth tier of English football, creating one of the most comprehensive broadcast technology stacks deployed at this level of the game.
DAZN secured exclusive rights to National League TV (NLTV) in mid-2024, migrating existing subscribers and integrating the service into the DAZN platform. High Viz Media was appointed as the production partner for the National League, leveraging its experience in sports, esports workflows and cloud-centric operations.
LIGR’s role is to provide the intelligent, scalable broadcasting backbone that automates much of the graphics, highlights and distribution workflows across all participating clubs and matches.
As part of this, all broadcast graphics (live standings, fixtures, match stats, results, etc.) are generated automatically, either via LIGR’s live scoring engines or via integrations with Sportradar’s live football data feeds, in a landmark tripartite collaboration between DAZN, Sportradar and LIGR.
LIGR also supports live distribution of all match streams at low latency, ensuring high-quality, real-time delivery to takers such as Sportradar and Infront, and automates live clipping, highlight generation and mini-match editing immediately post-match, ready for publishing and club use.
The platform also handles archive cataloguing and integration with the master control room. High Viz’s production team can trigger replays or graphics via Stream Deck / control interfaces, or allow manual override where needed.
LIGR’s new Fuse broadcast control environment centralises graphics operations across all National League coverage. From single-camera automated matches to full multi-camera productions, DAZN staff (or their delegates) can operate graphics flows directly or hand over to production partners as needed.
The new setup, which is built to scale with audience demand and future league or competition expansion, is already leading to a number of benefits. For example, the automation of repetitive tasks is reducing manual workload, speeding up production cycles and lowering cost per match.
In addition, all clubs benefit from the same graphic language, match presentation and content modules, with these unified capabilities opening up monetisation potential (sponsorship overlays, club-level content, highlight packages) across multiple clubs and matches.
The system is also futureproof, allowing for expansion into higher tiers, adapted workflows and remote interventions as necessary as well as benefiting from a modular architecture that is designed to integrate new technologies, such as AI, camera automation and extended data layers, as they become viable.
“We are pleased to partner with LIGR, providing automated GFX, highlights and VOD distribution,” said DAZN executive David Rees, head of host broadcast. “This is also a win for National League clubs, who gain immediate access to full matches and highlights, enabling them to create tailored content for their social media platforms.”
“This is a landmark moment — integrating automated graphics, highlights and streaming under one platform means even lower-tier football can be produced with broadcast-grade tools. We’re proud to partner with DAZN, High Viz Media and Sportradar to bring this vision to life,” added Luke McCoy, CEO of LIGR Live.
The National League is the fifth tier of English football and the highest division of non-league football, sitting directly below the English Football League (EFL). It is the top level of the National League System, which is a structure of leagues that provides a pathway for teams to move up into the EFL through promotion and relegation.
