DAZN Football launches ‘Through Ball’ social talk show to kick off exclusive FIFA Club World Cup coverage
DAZN is expanding its football coverage with an exclusive social talk show, Through Ball, which will provide engaging content around the FIFA Club World Cup. Episodes are available on @DAZNFootball and Whistle social handles from Thursday 13 March.
The football-focused talk show will feature entertaining commentary and timely discussions with top talent from the North American and global game, spotlighting the 32 teams gearing up for the tournament in the United States. It is launching weekly on YouTube with social cutdowns throughout the week.
“We’re beyond excited to bring fans Through Ball – your ultimate football companion as we count down to the FIFA Club World Cup. From in-depth analysis to the biggest transfer moves and tactical insights, we’ll break it all down with top voices in the game,” said football content creator Elischa Edouard. “Whether it’s an analysis of Messi’s form with Inter Miami ahead of the tournament or the key contenders to watch this summer, we’ve got you covered. Join us for expert takes, behind-the-scenes stories, and all the buzz leading up to the tournament, only on DAZN.”
“Hosted by a crew deeply connected to North American and world football, we break down the biggest stories, unexpected twists, and wildest moments leading up to the Club World Cup, “said Noah Weissman, EVP of social + content at DAZN’s Team Whistle. “You will find no dry analysis here, just high-energy debates, hot takes, and the football stories you won’t hear anywhere else built for a social-first audience. Just like a perfect through ball, we’re here to set you up with everything you need to stay ahead of the game.”
In addition to the social-first talk show, DAZN has launched the social micropods series Three-Nil, featuring UK-based football experts Alexa Randell, Adam Monk, and Liam Loftus. This bite-sized content will deliver rapid reactions, analysis, and key takeaways with a European lens, offering fans fresh perspectives on Club World Cup developments.