The European League of Football (ELF) has signed a long-term partnership with SportWorld, a global streaming platform for live sports.
Beginning with the 2025 season opener on 17 May, all 101 live ELF games will be available to watch through pay-per-view (PPV) on the SportWorld app. Fans can book and stream each game individually on their Smart TV or smartphone (iOS and Android).
SportWorld is already a major player in sports streaming, with over 12 million app downloads and users in 205 countries.
“With SportWorld, we gain an innovative partner who takes digital sports streaming to the next level,” said Zeljko Karajica, CEO of ELF investment partner SEH Sports & Entertainment Holding. “Our goal is to grow European football across all platforms, making it easy to access and exciting to watch. Being able to stream ELF games via pay-per-view directly on Smart TVs worldwide is a big step forward.”
This deal is not just about streaming games. B1 SmartTV, which operates SportWorld, will also become global licence holder for ELF teams and players. That means fans will be able to experience more exclusive content in special ’zones’ dedicated to each team within the SportWorld app.
“Adding the ELF to our platform is a great win for SportWorld,” said Robert Niemann, CEO at SportWorld. “We are expanding our global live sports offer and giving football fans a great way to follow their sport on all devices – whenever and wherever they want. The ELF has energy, a strong community, and exciting content. It’s a perfect match for us.”
The partnership between ELF and SportWorld is signed for an initial period of three years, covering the 2025 to 2027 seasons. The agreement includes all international markets, showing the strong global focus of the European League of Football.
