Ericsson is confirmed as latest SVG Europe Gold Sponsor

TV solutions and services provider Ericsson is the latest addition to the ranks of SVG Europe Gold Sponsors. Ericsson’s innovations in this area are aimed at driving the TV experience across the entire TV and video value chain, and help broadcasters, content owners and TV service providers maximise content and consumer value by efficiently utilising multi-platform infrastructure and ecosystems to deliver rich, blended multi-screen consumer experiences on all screens and devices.

Among other developments, TV Anywhere vision brings modern technologies to the TV world, enabling TV service providers to combine the quality of service and content depth of Pay TV with the interactivity and multi-screen capabilities of Over the Top video. Ericsson’s comprehensive knowledge of consumer needs, game-changing solutions, technologies and service models is enabling success in a new, connected era of TV.
Creating next-generation experiences requires a combination of skills taken from the world of telecoms and television. It needs experience that reaches wider than ‘just’ TV, further than ‘just’ mobile and beyond the limits of fixed-line networks. Drawing on decades of broadcast, media and operator expertise, Ericsson says it is making all networks video-centric through pioneering solutions such as Media Delivery Network and LTE Broadcast.

Ericsson adds that it is empowering TV with the highest consumer value, operational excellence and superior business performance. The company does this through its leadership in advanced video compression, content management and workflow, managed media services, multi-screen delivery, content acquisition, creation, management and exchange, and its portfolio of solutions, designed specifically to create unique, immersive, consumer experiences on every device.