Euro Media Group introduces new brand for video content

EMG Content Services is a new brand that brings together Euro Media Group’s video processing and management solutions, VOD and OTT services. EMG Content Services takes its customers through the entire video ecosystem, beginning with the creation of customised video content through distribution, monetisation and data collection, and analysis, in order for them to optimise their reach and maximise the impact of their campaigns.

Working at the intersection of marketing, content and technology EMG Content Services aims to enable the largest range of services for video content with a high degree of optimisation and flexibility for its customers.

EMG Content Services addresses all industries for which video plays an important role. With video communication increasingly replacing text, many organisations are progressively adopting video content, creating new opportunities for EMG Content Services.

In addition to its existing services, EMG Content Services develops white labelled or fully tailor-made OTT platforms. Euro Media Group’s customers can combine linear TV, Catch-up and VOD content into one integrated solution, allowing them to develop new business models.

Thierry Drilhon, chairman and CEO of Euro Media Group: “Video is everywhere, on every device and in every format to be consumed at any time. Today more than ever, video is being used to communicate, inform, stimulate and entertain. We have created EMG Content Services to match our unique expertise with our understanding of our customers’ value chain. We go far beyond technical support to deliver high quality and accessible content to satisfy an ever more demanding public in a fast-pace environment.”