ITV Sport’s FIFA World Cup 2026 coverage has been produced from one of the most striking broadcast locations in New York City.
In this interview, executive director and producer Paul McNamara takes SVG’s Jason Dachman behind the scenes of ITV Sport’s rooftop studio, explaining how the team combined breathtaking views of the Statue of Liberty and Brooklyn Bridge with virtual production, augmented reality and remote workflows to create a unique viewing experience.
This interview was recorded during the FIFA World Cup 2026.