Gearhouse Broadcast, Hitachi begin UK camera roadshow

The broadcast camera roadshow will utilise a bespoke OB vehicle designed and equipped to provide a working showcase of the new Hitachi broadcast cameras. Beginning with a visit to Earl’s Court Conference Centre, London, earlier today (9 May), the tour will stop off at Glasgow Science Centre (14 May), Manchester Media City (16 May), Cardiff Millennium Centre (21 May) and Bristol City’s Ashton Gate football stadium (23 May).

The Gearhouse Broadcast team has recently returned from Melbourne, Australia, where it used Hitachi cameras exclusively to televise the Australian Open Tennis tournament. Specialists will be present at the roadshow to recount their experiences from this major 60+ camera two-week live sporting event.

Designed to showcase Hitachi’s latest generation of high definition (HD) cameras, the OB vehicle contains the SK-HD 1200 high-end multi-format 1080p/3G production camera as well as the SK-HD 1500 HD Supermotion system camera and DK-H100 HDTV box camera. Fully equipped as a mobile camera rig, the vehicle contains all the box lenses, tripod systems and an EVS server system to enable potential customers to evaluate the technical performance of these advanced broadcast system cameras.

“Ever since we announced our partnership with Hitachi interest in these superb HDTV cameras has been exceptionally high. Now, through our national roadshow, we will provide camera users across the UK with an opportunity to see why we believe these cameras offer something new and fresh to the market,” said Kevin Moorhouse, chief operating officer at Gearhouse Broadcast at the launch of the company’s first UK camera roadshow.

The camera roadshow is being strongly supported by Hitachi Kokusai Europe. “Last autumn, we announced as strategic marketing relationship with Gearhouse Broadcast and already we are seeing a good return in terms of heightened interest in our new camera family,” comments Paddy Roache, director and general manager of Hitachi Kokusai Europe. “New ventures, such as our relationship with Gearhouse Broadcast, are fundamental to support our growing presence in UK and international broadcast markets. Our cameras are technically best in class and the ownership experience for Hitachi cameras is without parallel. We just need to extend that user experience. Gearhouse has invested in Hitachi and other companies should spend time considering why. This latest initiative with Gearhouse will put our cameras ‘on the road’ throughout the UK. Take the Hitachi challenge and try them out!”

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