Globecast and Gravity Media partner to provide end-to-end production and connectivity at Qatar FIFA World Cup

The Al Rayyan stadium is one of three new World Cup venues that Gravity Media has worked on

Globecast and Gravity Media are partnering to provide end-to-end production and connectivity services to customers at the 2022 FIFA World Cup in Qatar.

Gravity has been in Qatar since 2005, starting off as a branch office before becoming an outpost of the company’s UK-based business. It has been working with the State of Qatar on its stadium plan for the tournament since Qatar was awarded the World Cup.

At the tournament, Gravity will be providing a range of onsite technical facilities from standup positions to complete temporary studios for broadcasters from around the world to use. This will then be supported by Globecast’s fully redundant satellite and fibre connectivity as well as public internet reach if desired. Gravity will also provide post-production services for broadcasters.

Ed Tischler, managing director at Gravity Media in EMEA, said: “This partnership is about making life better and easier for customers. By working with Globecast, we can provide clients with a single, tightly integrated offering that we can tailor to the needs of each customer. We can offer remote production as well, with customers able to use our production facilities in London, San Francisco and Sydney, again supported by Globecast’s connectivity.”

Tischler added that the two companies have previously worked together so each party understands how the other works and their respective technologies, providing a further level of trust and reliability for customers.

James Whittaker, business development manager, Globecast, said: “This is a powerful partnership that will provide premium, end-to-end services for customers at what is one of the world’s great supporting events. Broadcasters not only need our combined technical capabilities, they also need premium level signal reliability wherever they may be. Alongside this connectivity, we’re really focusing on our customer approach with this partnership as well.”

The 2022 FIFA World Cup takes place from 21 November to 18 December 2022.