Grass Valley and NEP advance strategic partnership with enterprise pricing deal
Grass Valley has signed a multi-year enterprise agreement with NEP Group that will see the two companies combine their knowledge, insight and offerings to support modern providers and creators of premium live content. It will also allow the two companies’ R&D teams to work closer together to bring innovations to market.
By committing to predictable manufacturing and long-term purchasing, Grass Valley’s enterprise pricing agreements are designed to create mutual benefits between the company, its partners and customers, offering technological, operational and financial advantages.
“NEP has always been at the cutting edge of technology and strengthening our partnership with Grass Valley is part of our commitment to continued innovation,” said Jeff Hughes, chief operating officer, NEP Group. “We want to offer our customers the best choice when it comes to financial models, products and workflows, so they can deliver the rich live content experiences consumers demand today. Grass Valley and NEP Group have partnered on many premium live event productions in the past, and I look forward to many successful future collaborations.”
Grass Valley and NEP have produced and delivered live coverage of live events for more than a decade, including coverage of the Tokyo Games, Wimbledon and the Super Bowl. NEP already deploys a suite of Grass Valley’s software and hardware live production technology.
Jan Lange, chief revenue officer, Grass Valley, added: “Our enterprise pricing agreements are about selecting the best partners that support our mission to make the transition for media companies to future workflows – such as IP, cloud and software-defined – a reality. NEP Group has been behind world-class sporting events for decades, and we have worked with the company for many years. Our relationship with NEP has evolved from a vendor to a partner, and I am excited to continue this journey, offering superior commercial choices, technical excellence and industry insight to our customers and the greater media market.”