Grass Valley LDX Flex studio camera offers entry-level performance

Grass Valley has added the LDX Flex studio camera system as an entry-level offering to its LDX Series of upgradable system cameras. The company says the affordable LDX Flex delivers the same high-quality images and performance—and supports the use of the same accessories—as other cameras in the LDX Series for a single production format, but can be upgraded through the entire LDX range: LDX Première, LDX Elite, and LDX WorldCam as required.

Designed as a cost effective acquisition camera for news/talk, corporate, educational, studio, and small mobile truck environments the LDX Flex provides a wide range of gamma and knee adjustments, a secondary color corrector for two independent colors at the same time, and the choice of fibrr or triax camera transmission using all the different versions of the 3G base stations, including the new XCU (eXchangeable Control Unit) WorldCam base station.

“By offering a single format entry point, with the same excellent picture quality as the whole range, our customers can buy what they need when they need it, confident that as their business grows, so can their cameras” says Graham Sharp, SVP and Chief Marketing Officer for Grass Valley. “It is part of our strategy to innovate in business engagement as well as technology – making cameras software upgradable, provides lots of future flexibility in the product for both us and our customers.”