In a move intended to bring the company closer to its customers and partners in the Middle East, Grass Valley has moved its regional office to Dubai Media City. The larger office space includes sales and customer support areas, a demonstration room showing the latest Grass Valley products, and a variety of offerings to support live production, news and playout.
Alan Wright, regional president for Europe, Middle East and Africa at Grass Valley, comments: “The Middle East region is a high growth market for Grass Valley and it’s key for us to stay market-focused, which is why we have moved our offices to Dubai Media City. Our latest technologies and solutions are on display at the new office, and we’re looking forward to hosting broadcasters and professional users, so that they can experience Grass Valley’s portfolio in a live environment.”
Grass Valley has announced several new customers in the region in the past 12 months, including Dubai and Qatar TV.
