Hego discusses Chyron deal
“There is only a slight geographical overlap between [Chyron and Hego market presence]; Hego is strong in markets that Chyron isn’t – and vice versa,” says Hego group sales director Ian Wray of the global advantages set to be heralded by the forthcoming formation of ChyronHego.
Subject to standard closing conditions, on-air and digital video graphics as a service specialist Chyron is set to acquire Hego, a provider of graphics and data visualisation solutions which has a robust stake in sports broadcasting, in deal announced on 11 March.
Speaking to SVG Europe, Wray admitted that discussions about the path forwards for the merged organisation were obviously “at an early stage”, but said that the complementary nature of the product offerings meant that there were “tremendous opportunities” to be explored.
With regard to the practicalities and logistics of combining Melville, New York-based Chyron and Stockholm, Sweden-headquartered Hego, Wray confirmed that this would be addressed “during the next six months”, but said that workforce reductions were not expected.
Elaborating on the wider possibilities of the merger to SVG’s Jason Dachman, Hego US Inc president Kevin Prince admitted that the brand had “got quite a ways to go to get the products and services more widely distributed” in the US, but that with the involvement of Chyron there would clearly be “more access to both North and South American markets. It allows us to capitalise on the support structure and team that Chryon already us. It also allows us to build out our freelance pool of users, of which Chyron obviously has quite a few.”
More imminently, Wray said he was looking forward to “another strong year” in the UK and European markets. “There are a lot of projects going on…it’s a very exciting time.”