RR Media to roll-out customised sports media service platform
RR Media has announced the unveiling of solaRR Active, its customised sports media service platform. solaRR Active enables sports organisations to maximise exposure and increase revenues through a full range of media services while giving them secure global access and full control over their media assets and delivery.
Leveraging solaRR’s core functions and capabilities, solaRR Active offers sports customers a one-stop open media service platform. Tailored services include: global hybrid distribution for all rights-licensees; multi-platform management and delivery of live and VOD sports content, integration of enhanced data to create new sports content assets, digital and social media applications to connect and engage with fans and cloud based technologies to offer the most optimized and cost effective solutions.
Susanna Mandel-Montello, VP global OU, Sports & Events, comments: “Sports is a key focus for RR Media. The NFL, NBA Premium TV, Arsenal FC, Fox Sports, IMG, MP & Silva, the Laureus World Sports Awards and Fight Sports are just some of the top names using RR Media’s complete range of sports media services. RR Media manages and delivers over 350 hours of live events daily for major sports and news organizations worldwide.”
Elad Manishviz, RR Media’s CMO, adds: “As the sports media industry evolves and audiences change their viewing habits, the solaRR Active platform was developed to handle the needs of sports broadcasters and rights holders for now and into the future. By bridging the gap between traditional broadcast and new digital media technologies, we are able to offer a holistic sports offering in order help our customers increase audience reach and further monetise their premium sports content.”