SIS LIVE taps RRSat for distribution to Asian market

SIS LIVE has entered into an agreement with RRSat, a leading provider of comprehensive digital content management and global distribution provider, to provide international sports distribution solutions for the Asian market.

The agreement includes uplink and downlink services, satellite-to-satellite turnaround and fibre-to-satellite transmissions as well as other services.

“We are pleased to extend our close and successful working relationship with RRsat by utilising their excellent solutions to ensure high quality live broadcasts of international golf coverage to viewers across Asia,” says David Meynell, managing director of SIS LIVE. “RRsat complements SIS LIVE’s extensive offerings by providing value-added services and robust access to a global satellite and fibre network. This partnership will enable us to provide enhanced services to our customers.”

SIS LIVE says it chose RRSat as its partner for providing services for the European Tour Productions golf coverage. RRsat will provide SIS LIVE with solutions for distributing live golf events to and from Asia.

SIS LIVE states that this transaction with RRsat establishes a longstanding mutual cooperation which includes a custom fibre link created by RRsat and SIS LIVE to allow the transfer of content directly from SIS LIVE’s UK teleport to the RRsat Emek HaEla teleport for uplink and distribution to premium cable headends in the Asian market. SIS LIVE is RRsat’s preferred supplier for European teleport and turnaround services to RRsat’s extensive customer base.

“RRsat is proud to partner with SIS LIVE, one of the world’s leading companies in the television broadcasting industry .Together, we work to simplify event coverage and delivery from any site to any destination at highest broadcast quality via our downlink, turnaround and uplink services, as well as via the RRsat fiber network,” said Avi Cohen, CEO, RRsat Global Communications Network. “In addition, RRsat is glad to have found a high profile and well-respected broadcasting partner for Europe and the Americas. We look forward to supporting SIS LIVE’s ongoing success by continuing to provide them with cutting edge global distribution solutions.”