Sky Sports announces exclusive Bundesliga rights for UK & Ireland in four-season deal
Sky Sports has won the exclusive rights to show the Bundesliga in the UK and Ireland for the next four seasons.
As the home of German top-flight football in the UK and the Republic of Ireland, fans will be able to tune in to Sky Sports to watch superstars including Borussia Dortmund pair Erling Haaland and Jude Bellingham, 30-time Bundesliga champions FC Bayern München and relative newcomers RB Leipzig, as they challenge for domestic glory from the 2021/22 to 2024/25 seasons.
Sky Sports’ coverage of the league will begin at 19.30 on Friday 13 August with champions FC Bayern München travelling to Borussia Mönchengladbach, before 2012 league winners Borussia Dortmund take on Eintracht Frankfurt on the Saturday, kicking off at 17.30.
In addition to the Bundesliga, Sky Sports will also broadcast the German Supercup live, which is an early ‘Klassiker’ match-up, with Borussia Dortmund and FC Bayern München going head-to-head on 17 August at Signal Iduna Park. Kick off is at 19.30.
The premium fixture of each weekend will be shown live every Saturday at 17.30 on Sky Sports Football, with further matches broadcast via Sky Sports linear or digital channels including Sky Sports YouTube.
The deal widens the Sky-Bundesliga partnership, with deals in place across the Sky Group in UK/ROI, Italy, Germany (including German-language rights in Switzerland, Liechtenstein, Luxembourg and South Tyrol) and Austria.
Sky Sports managing director Jonathan Licht said: “We’re delighted to have acquired the rights to the Bundesliga. Sky Sports customers will have the opportunity to watch some of the best players in the world as well as some of the leading teams in Europe.
“This new four-year agreement adds to our football offering in the UK & Ireland which already includes Premier League, EFL, Scottish Premiership and FA Women’s Super League as well as international action in the form of World Cup Qualifiers, placing Sky Sports as the home of live football.
Bundesliga International CEO Robert Klein added: “This is a partnership that will deliver the best of the Bundesliga week-in, week-out, through world-class production and multi-platform coverage. With Sky as our partner, Bundesliga fans will benefit from a first-class football viewing experience. This, paired with the Bundesliga’s trademark attacking style of football, means that fans can expect an action-packed season – featuring some of the world’s best players and the most exciting up-and-coming talent.”
The Bundesliga joins an already busy roster of football rights in the Sky Sports portfolio, including the Premier League, EFL, Scottish Premiership and more recently the Barclays FAWSL.