Sony Professional renews as Gold Sponsor with SVG Europe

Once again Sony Professional has signed up as a Gold Sponsor of SVG Europe, citing access to “key influencers” as a major draw of the association’s events.

Peter Sykes, strategic marketing manager, digital cinematography, at Sony Professional commented on why the company has renewed its support with SVG Europe: “This year we’re delighted to renew our Gold sponsorship of SVG Europe. Our continuing support underlines the value SVG Europe offers as a platform for interaction with other members and event attendees who are key influencers in the sports production business.  This insight contributes to our awareness of technological developments and customer needs.

“As a leader in cutting-edge digital media technologies, Sony is committed to enriching the sporting experience for fans, players, teams, organising bodies, rights holders, broadcasters, content producers and other partners,” continued Sykes. “We’re bringing the thrill of sporting action even closer to audiences with our innovations in 4K Ultra HD, HDR, IP live and live production. And we’re always raising the game with exciting digital solutions.”

Sony Professional creates new opportunities for content creators and media organisations to build their brands and audiences. With a winning combination of technology and creativity, Sony delivers transformational solutions and services to the media market, in content creation, cinematography, live production, news and intelligent media services on the cloud.

Operating with over 30 years’ experience, and as a trusted network of technology partners, Sony’s team provides value to businesses, working alongside their customers to realise their vision of the future.