Sports-friendly logging tool from Primestream set for US debut

The recent subject of SVG Europe coverage regarding its deployment by TV3 SPORT Channel, Denmark, the Primestream FORK Logger 1.0 cross-platform module – a part of Primestream’s FORK Production Suite – is set to make its North American debut at NAB 2013.

Billed as the industry’s first completely configurable and customisable metadata logging application that enables users to add metadata to live or prerecorded video clips, FORK Logger is designed to increase logging speed and flexibility for news, sports and entertainment while maximising the value of content owners’ video archives with enhanced descriptive data for greater accuracy.

FORK Logger offers the advantage of a dual monitor interface, allowing users to monitor and log live streams and also scroll back in time to add more detail to earlier sections of the ingesting clip. This user-friendly interface can be configured in an unlimited number of ways so that users can set it up to enter data specific to the kind of programming they are working on. Logged content is transformed into metadata-enriched subclips and markers inside the FORK Content Navigator for media asset management (MAM), where it can be quickly searched, edited, and made ready for an on-air highlight or teaser. FORK Logger supports multiple themes and layouts while being tightly integrated with craft editors such as Final Cut Pro, Media Composer, Premiere Pro, and FORK Editor. The FORK Live Assist Playout and Social modules can each output finished media to be distributed everywhere — all from within the same ecosystem.

Claudio Lisman, president and CEO of Primestream, comments: “An unorganized or ‘metadata-less’ MAM is like walking into a tape room full of mislabeled cassette tapes. Descriptive metadata is basically a content owner’s bread and butter. If you can’t find the content, you can’t monetize it, but the more metadata you have, the greater the speed and control over the workflow. Enabling these dynamic ways to get data into the system in a highly configurable, user-friendly way is the driving force behind FORK Logger.

“Initial demand for FORK Logger is coming from sports broadcasters, but customers are now using the system for live reality TV. It seems if you can see it on the screen, you can log it and make use of the content in so many ways — it’s quite exciting.”

To read more about TV3 Sport Channel’s use of FORK Logger, click here.