Supponor renews Gold Sponsorship of SVG Europe to stay at the forefront of new tech and ideas

Supponor has renewed its Gold Sponsorship of SVG Europe, pointing to the invaluable networking opportunities it facilitates both in Europe and further afield, at an increasing number of premium events.

“SVG Europe is an extremely well respected organisation that is at the forefront of disseminating new technology and ideas throughout the sports broadcasting community and we’re delighted to renew our membership for another year,” commented, James B Gambrell, CEO, Supponor.

“The benefits we gain from being a member, and the connections we foster with leading clubs and federations across Europe and beyond, means we’re able to build a network that provides a platform to discuss the challenges and developments in live virtual advertising,” he noted.

Live virtual advertising is a rapidly developing field and Supponor finds the breadth of SVG Europe’s membership invaluable in providing prospective clients with information about the very latest developments, Gambrell said.

Backed by 15 years of development and experience, Supponor is an established pioneer in live virtual advertising solutions and provides a full range of premium integrated, or standalone, virtual advertising solutions that transform both perimeter and on-pitch advertising.

“We have delivered hundreds of live, commercially broadcast games in multiple sports, including football, basketball, motor racing, American football and ice hockey,” added Gambrell. “Our solutions are already commercially deployed globally by many of the world’s leading sports clubs and leagues including La Liga, Bundesliga, the NBA, and our most recent signing FC Barcelona, where regionalised inventory in the live international broadcast feeds will help it to consolidate its brand positioning in key international markets.

“Our ongoing SVG Europe sponsorship is a fabulous way of deepening, building, and expanding on these relationships with key influencers and thought leaders worldwide,” concluded Gambrell.

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