Univision Deportes has chosen deltatre for the provision of a complete Augmented Reality graphics solution for its regular sports coverage and the FIFA World Cup. The deal will see deltatre provide Univision Deportes with the design, technology and delivery of an AR graphics package, including integration with a third party platform.
The package will be used for studio presentation of Univision Deportes’ comprehensive sports coverage. In addition, deltatre will provide a sophisticated multi-touch Touchscreen solution for the FIFA World Cup.
“We are thrilled that deltatre’s technical knowledge and innovative solutions will help enhance Univision Deportes’ sports coverage and add a new dimension to its audience viewing experience,” says Carlo Lisa, director of sales and business development at deltatre. “We are also very excited to be part of Univision’s ambitious plans and look forward to working with them as their impressive growth continues.”
Juan Carlos Rodríguez, president of Univision Deportes, adds: “At Univision, we are constantly looking for new and creative solutions to provide the best viewing experience for our audience. Through our agreement with deltatre, we will continue in that tradition and take another step forward in our regular coverage of Liga MX and the FIFA World Cup by enhancing the physical studio set with visually compelling graphics and in-depth data and tactical analysis.”
