Vizrt set to push further into sports broadcast market as it goes for Gold again with SVG Europe

Vizrt has renewed its Gold Sponsorship of SVG Europe as the company continues to raise its profile within sports broadcasting.

Vizrt’s Viz Libero AR in action

On 2 April Vizrt announced it had acquired NewTek, which will now become a separate unit within Vizrt focusing on its current target markets and operating through its indirect sales channel. The Vizrt name will be used for the whole group as the parent brand.

Stephan W. Stadler, president of the company’s new Global Sports unit that was announced at the end of March, commented: “Vizrt’s relationship with SVG Europe is an important part of raising our profile, products and messaging within sports broadcasting. We work hard with our customer base, current and future, to provide products that give creative power and enable them to tell their stories in the most engaging ways. SVG Europe allows us to communicate with our customers, and creates an opportunity for discussion and knowledge sharing within the industry.

“This year our partnership with SVG Europe has already raised awareness of our new global sports unit that will strengthen the Vizrt focus on sports solutions, as well as our high profile acquisition of NewTek and our gamechanging release of Viz Engine 4. Our wealth of products for sports broadcasters means that there will be plenty of content to come and exciting stories to share,” concluded Stadler.