‘When Will It Be a 4K World?’ asks CCW keynote

Sports Video Group editorial director Ken Kerschbaumer will helm the opening keynote conference session at Content & Communications World (CCW), which gets underway at New York’s Javits Center on Wednesday (14 November).

Commencing at 9am, ‘When Will It Be a 4K World?’ will address an industry that is awash with discussion about the potential of 4K-related technologies. With four times the resolution of 1080P (the clarity and picture quality in each direction), 4K creates a stunning viewing experience for film, as well as new possibilities for broadcast and display applications.

Questions to be considered during the session will include: What are the benefits of shooting in 4K today? What are the challenges with implementation? When will distribution of 4K be available? And, crucially, what might all this cost?

Participants in the one-hour session will include: Hugo Gaggioni, Chief Technology Officer and Vice President, Sony Electronics, Inc.; David Leitner, Director/Producer & DP; Jerry Steinberg, Senior VP/Field Operations & Engineering, Fox Sports; and Laurence J. Thorpe, Senior Fellow, Professional Engineering & Solutions Division, Canon U.S.A. Inc.

Full details of the CCW conference programme are available here https://www.ccwexpo.com/sessions_byDay.asp.