World Triathlon partners with FilmNova and Moov to bring graphic coverage to live triathlon

The international governing body for the Olympic sport of triathlon, World Triathlon, has teamed up with graphics provider Moov to enhance its live coverage of the World Triathlon Championship Series and deliver even more entertainment for the new season.

FilmNova, World Triathlon’s broadcast partner, will put in place for all the series’ events, “bold, exciting and achievable solutions” for both linear and digital broadcasting of the races.

The British company, appointed by the World Triathlon executive board after a selection process that involved some of the top broadcasting companies in the world, will work together with the World Triathlon team to deliver professional and slick coverage of all its major triathlon events, to enable the races to reach their maximum potential and increase the reach.

Moov has been FilmNova’s graphics partner of choice for over a decade, and will use all its experience to bring triathlon audiences closer to the action and help tell the incredible stories across the 2021 season and beyond.

“The broadcast, digital and graphics landscape is constantly evolving, and we are delighted to be working with two companies consistently at the front of that evolution,” said World Triathlon president and IOC member, Marisol Casado.

“We are always looking for new ways to bring the excitement of live racing to those watching at home and on smartphones and tablets, and these two companies will be able to add new layers to the live broadcasts that will entertain and inform both our current audiences and those coming to triathlon for the first time.”

The season gets underway in Yokohama on 15 May, where the best in the world will not only be looking to test where they are after a long off-season, but chasing crucial slots on the Tokyo 2020 Olympic start line as National Federations begin to finalise their teams. Viewers can watch all the action on TriathlonLive.tv as well as on major networks around the world.

Phil Sibson, managing director of FillmNova, said: “We are delighted to be provided with the opportunity to help World Triathlon develop coverage of the World Triathlon Championship Series. We believe there has never been a better time to grab hold of a broader, growing and more engaged audience and we are relishing working with World Triathlon to enhance the coverage and bring innovation and consistency.”

Duncan Foot, CEO at Moov, said: “We are really excited to be joining this project, particularly in an Olympic Year, starting with the first event in Japan. Triathlon is the ultimate test of athletic ability & endurance and the World Triathlon Championship Series is the pinnacle of the sport, and we look forward to being there every step (cycle and swim) of the way.”

World Triathlon is the international governing body for the Olympic sport of triathlon and all related multisport disciplines around the world, including duathlon, aquathlon, cross triathlon and winter triathlon. Triathlon made its Olympic debut in Sydney 2000, with a third medal event, the Mixed Team Relay, added to the programme at Tokyo 2020, while Para Triathlon was first added to the Paralympic programme at Rio 2016.

The World Triathlon Championship Series starts on 15 May in Yokohama.