WSC Sports and European League of Football touchdown on long-term partnership

WSC Sports has agreed a multi-year partnership with the European League of Football (ELF). The strategic collaboration will see WSC Sports provide Europe’s premier American Football league with a comprehensive suite of AI-powered solutions, including the automated creation of video content for all formats and dynamic graphics.

In addition, WSC Sports’ technology will be applied to the ELF’s entire video library ensuring all archive content is available instantly at the click of a button, creating endless storytelling opportunities.

WSC Sports’ AI solutions will enable the ELF to create and distribute a range of video content around its 107 games this season. This content will serve football fans across the globe via the ELF’s over-the-top streaming platform and social media channels, which already count hundreds of thousands of followers and millions of views.

“WSC Sports’ cutting-edge artificial intelligence technology is an end-to-end solution that allows the European League of Football to publish content instantly, at scale. The potential seems almost infinite, and we are very happy to have secured such an innovative partner,” said Zeljko Karajica, CEO of the European League of Football.

“The European League of Football is one of the fastest-growing competitions in sports and we are delighted to partner with them to help extend their popularity through our AI-powered content production,” said Daniel Shichman, CEO of WSC Sports. “Our tech is proven to play a key role in enabling leagues, clubs and rights holders to grow their audiences, increase engagement levels and generate more content-related revenue streams.”