WSC Sports joins SVG Europe as Gold Sponsor

WSC Sports has joined SVG Europe as a Gold Sponsor, citing the association’s ability to act as a platform to enable the company, “to demonstrate the enormous potential of automated highlights for media rights owners” as a key reason for becoming part of the SVG Europe community.

Founded in 2011, WSC Sports’ platform generates personalised sports videos for every digital platform and every sports fan, both automatically and in real time.

Currently being used by leading media rights owners such as NBA, MLS, FIBA, Cricket Australia, WarnerMedia, Discovery, Bleacher Report, and many others, WSC Sports’ platform utilises advanced artificial intelligence (AI) and machine learning technologies to analyse live sports broadcasts, identify each and every event that occurs in the game, create customised video content and publish to any digital destination. This enables partners to instantly generate and distribute professionally edited personalized clips and videos on a large scale, to engage audiences and maximise video monetisation opportunities.

Simon Ironmonger, social and content marketing specialist at WSC Sports, said: “WSC Sports are proud to sponsor SVG Europe in 2020. We believe that this partnership will play a key role in promoting our brand in the European market and that SVG Europe provides the perfect platform to allow us to demonstrate the enormous potential of automated highlights for media rights owners.” 

Recent partnerships for WSC Sports include: FIVB –  International Volleyball Federation – one of its latest partnerships, they are using its technology for all major FIVB major men’s and women’s events; PGA TOUR – the PGA are using its technology to revolutionise golf highlights by almost tripling their output each week; and NBA All Star Weekend – CNBC’s coverage of WSC Sports’ long term relationship with the NBA added a special focus to the All Star Weekend.