Ateme introduces its next-generation video compression
Ateme has unveiled its Gen 7 Stream encoding engine. At the heart of the new generation of Titan video processing solutions, Gen 7 goes beyond conventional video compression thanks to a cutting-edge encoding core.
Leveraging artificial intelligence, Gen 7 is the productisation of Ateme’s latest algorithms These are said to enhance performance across all dimensions, delivering greater bandwidth efficiency to ensure superior video quality at lower bitrates for H.264, HEVC, AV1, and VVC compression. Ateme claims they also significantly boost processing density on Intel, AMD, and ARM processors without compromising video quality. This means broadcasters and service providers can host more channels on a single server, resulting in cost savings and contributing to a lower carbon footprint.
They also make content available globally thanks to high-fidelity standards conversion. State-of-the-art upscale, upmap and upmix is supported. Algorithms guarantee seamless motion in high-action sequences, achieved through high frame rates, top-quality deinterlacing, and motion interpolation. Additionally, they maintain the artistic intent of film grain.
Integrating the latest advances in High Dynamic Range (HDR) and colour conversion, along with immersive and inclusive sound, the algorithms deliver vibrant and captivating colours and audio at a substantially reduced latency. They also enable spatial computing, creating immersive and engaging 3D user experiences by efficiently transmitting content from different camera angles using Multiview High Efficiency Video Coding (MV-HEVC).
With a core that is intelligently designed for end-to-end video delivery, Gen 7 goes beyond compression, empowering broadcasters and service providers with advanced capabilities that enhance the complete delivery chain. For example, Gen 7 powers Ateme’s Audience-Aware Streaming solution. Using analytics from the content delivery network, the compression core can dynamically reconfigure itself, optimising resources based on actual audience demands while ensuring uninterrupted service delivery.
“Gen Z shows an appetite for more engaging, personalised and interactive experiences,” said Mickael Raulet, chief technology officer at Ateme. “But such experiences require extremely powerful compression. We are excited to align with this trend by combining advanced technology, flexibility and audience-awareness in Gen 7. This marks not only a technological advancement but also a step towards making extraordinary experiences available to everyone, while limiting our industry’s carbon impact.”
Exemplifying versatility, Titan transcoders powered by Gen 7 integrate with both on-premises and cloud-based video-delivery platforms, whether as a solution or SaaS. Ateme maintains infrastructure agnosticism to ensure seamless adaptation to the unique requirements of each customer.
The gradual roll-out of Gen 7 across all Titan compression solutions will begin in October 2023.