ATG Broadcast outlines BVE Expo plans

“The message we take to BVE [Expo 2012] centres on the growing popularity of file-based technology from camera lens right through to domestic viewing screen,” declares Clive Northen, chief operator officer, ATG Broadcast. The leading broadcast systems integrator will be one of many high-profile exhibitors at Broadcast Video Expo 2013, which takes place at London ExCel from 26-28 February.

Representatives attending the show will include Northen, Christoffer Kay, Dave Whitaker, Alastair MacDonald and Jonathan Baker.

Further outlining his plans for BVE, Northen continues: “The message we take to BVE centres on the growing popularity of file-based technology from camera lens right through to domestic viewing screen. The ATG Broadcast team pioneered the original adoption of file-based content management and is now ideally resourced to build on that long experience right across the production, archiving and transmission chain. File-based shooting allows fast transfer of content from the point of capture to a news studio, post-production or playout centre, and much faster ingest than is possible with discrete media. We will also be promoting IP-based point-to-point content distribution technology which forms a basis for highly efficient transfer of content from one location to another, regardless of distance.”

In addition to its complete range of systems integration services, the exhibit will include selected products from AmberFin, which ATG Broadcast represents as channel partner in the UK and Middle East. These products will include the iCR-100-DPP transcoder and iCR-300-DPP media ingest workstation, both of which are designed specifically to create high-quality MXF-wrapped AVC-Intra or D10 assets compliant with the AMWA AS-11 specification and Digital Production Partnership guidelines from tape or line sources.