Brightcove to power Yahoo’s worldwide streaming capabilities

Global media and tech giant Yahoo will leverage and broadly integrate Brightcove’s streaming technology platform across its portfolio of digital properties. As the exclusive streaming technology provider for Yahoo, Brightcove will power its video streaming from end to end, supporting its massive and growing consumer demand. Chosen for its ability to deliver globally at scale with high quality and security, Brightcove technology will ensure reliable, streamlined and cost-efficient streaming operations for Yahoo.

“As a trusted brand delivering massive amounts of video content to consumers globally, we are thrilled to welcome Yahoo to the Brightcove family,” shared Marc DeBevoise, CEO and board director of Brightcove. “This partnership reinforces our work to achieve our vision of being the world’s most trusted streaming technology company.”

Yahoo and its entities encompass a wide-ranging media empire, including news, sports and entertainment, and serve users across the globe. The company needed a scalable and reliable technology solution to power its streaming content and to augment, and in some cases replace, its in-house video capabilities and supporting infrastructure.

“Shifting digital landscapes and technological advancements are placing media companies in a unique position where they must balance growing operations to a mass, global scale while ensuring resource optimisation, financial sustainability and profitability,” continued DeBevoise. “Our platform will help Yahoo meet its business goals by supporting this balance. Our service will enhance their consumers’ overall experience with the best-in-class and highest quality, most scalable and secure streaming technology platform.”

“As Yahoo continues to grow and deliver more content, it was imperative for us to find a solution that could handle our global reach and deliver the highest level of performance for our users,” said Matt Sanchez, president & GM, home ecosystem at Yahoo. “Brightcove’s streaming platform provides superior scale and performance, and their team is continuously innovating its products to help deliver the best user experience as well as meet our business objectives.”

Brightcove’s technical solutions will provide Yahoo with an optimised video-on-demand publishing and delivery workflow, live streaming and linear capabilities, monetisation solutions, and an industry-leading player and app framework.