Broadcasters tackle World Cup second screen with Sync2TV

Visiware’s Sync2TV platform is powering the companion mobile apps for second screen experiences at FIFA World Cup 2014 with sports TV organisations including Televisa (Mexico), L’Equipe (France), and a leading US sports network. Visiware’s Sync2TV will enable interactive engagement for all World Cup 2014 matches on iOS devices, Android devices, and on the web.

Using Visiware’s Sync2TV technology, World Cup 2014 viewers can make live predictions, rate player actions, compare their sports knowledge with other fans, share opinions on topics (“was the yellow card deserved?”), as well as share photos, videos, and follow live Twitter feeds.

Visiware’s Sync2TV is the most deployed second screen solution with a total of 2500 shows/games in 26 countries.

It provides its Sync2TV platform as a white label second screen solution for channels, producer, operators and advertisers, enabling its clients to rapidly deploy immersive interactive experiences to enrich their shows or spots through the web, iPhones, iPads, or Android smartphones and tablets. Visiware also recently launched its Sync2Ad platform for brands and advertisers to leverage a unique synchronised mobile ad-unit that plays in real-time with TV spots.