disguise launches cloud solution for the media & entertainment industry

Disguise has launched disguise Cloud, a new suite of cloud-ready applications for the media and entertainment industry. Available on a free starter plan, disguise Cloud is built to enable end-to-end remote collaboration across any M&E production, connecting remote clients to technical operators and directors on set.

“Our goal is to simplify the creative process and allow artists to tell inspiring stories,” said Niall Thompson, head of cloud solutions at disguise. “After years of helping creatives leverage real-time concert visuals for artists like J Balvin and Guns N’ Roses, LED volumes for the biggest film and VFX studios and live broadcast graphics on Eurosport, MTV and ITV, we know that ambitious productions aren’t possible without remote teams who can work together.”

The problem that many remote teams face is they have no choice but to jump between cloud-based tools from different companies. The result is often duplicate files, multiple monthly subscriptions and a disjointed workflow. With disguise Cloud, this process is simplified by providing all the apps a team may need to store, preview and review high-resolution media, tag content and leave comments on projects in the cloud – all on one platform.

As well as easy collaboration across time zones, disguise Cloud will soon also ensure media files can be shared more securely with support for built-in passphrase protection, multi-factor authentication, expiration links and watermarking.

The platform will offer a unified disguise login, enabling one-click access to all of disguise’s cloud services as well as Designer software. Cloud Login offers multi-factor authentication as standard for added security and lets users access disguise Cloud using their existing social login credentials.

Another major application available on release is disguise Drive – a web-based storage space which allows teams to upload and review all their project media securely. disguise Drive supports images, video and 3D file formats, including .fbx, glTF and .obj and has Smart Folders to organise files by type, recently added or any other custom parameter in just a few clicks.

“I’m incredibly proud to open this new chapter in the evolution of disguise. Seeing the integration of the next generation of tools enabling our community to work together from anywhere while also expanding the reach of disguise to new stakeholders, enables us to open up the future of collaboration for the M&E industry. The range of tools we’re introducing in our Cloud strategy demonstrates the maturity of disguise as an integrated platform,” said disguise CEO Fernando Küfer.