EVS and Blackbird partner on international sporting events

Blackbird and EVS have announced a partnership with launch deployments for international sporting events.

EVS chief marketing officer Nicolas Bourdon said: “As a certified partner within our Technology Partner Programme, Blackbird is helping EVS to expand its live and near-live content management and distribution offering with the integration of a flexible infrastructure and futureproof cloud-based video editing that meets the challenging demands of the world’s most prestigious sporting events.”

Blackbird CEO Ian McDonough said: “It’s a real thrill for us to announce this partnership with EVS who are synonymous with the production of the world’s most emotive and high value sports content as well as global news and market-leading entertainment shows. To announce this together with a deployment on two of the greatest international sporting events taking place in the near future is simply fantastic. It highlights not only the attributes of the Blackbird technology but also the confidence that EVS has in our team to deliver on the biggest of stages.”

Blackbird drives awareness, reach and monetisation for brands in the sports, news, entertainment and enterprise sectors. Its customers include IMG, Deltatre, Eleven Sports, Riot Games, Arsenal FC and 50 local US news stations with TownNews.