Scandinavian system integrator Extron has acquired Broadcast Systems Integration BTS for an undisclosed fee. “We believe BTS is a good fit for our growth,” said Exton CEO Sverrir Hreidarsson. “Broadcasting is a mission critical business where customers appreciate the added value that comes with dedication to quality, innovation and service. BTS is an internationally experienced and innovative systems integrator offering high quality OB Vans and Studio applications.”
Originally a systems integrator for large venues, Exton has been growing its broadcast services in recent years and is currently Grass Valley’s Channel Partner in Denmark, Norway and Iceland.
“BTS is excited to become part of the Exton family of companies,” said Ewald Fehlauer, CEO of BTS. “While we offer new and additional services to Exton’s arsenal in the North, we likewise gain from their quality and expertise in broadcast sound and lighting, areas traditionally not service by BTS. 2014 will be a very exciting year with numerous opportunities in the Middle East and Asia as well as our own backyard.”
