First IBC showing for Imagine Communications

Marking its first IBC since Imagine Communications emerged from Harris Broadcast, the company is coming to the RAI  to show how it plans support the media and entertainment industry through the transition to a future defined by IP, software-defined networks and workflows, virtualisation and TV Everywhere.

Among the initiatives, it plans to demonstrate expanded ‘playout in the cloud’ plans combining content originating from public and private clouds with on-ramps and off-ramps to bridge baseband video and IP; hybrid integration with on-premises playout systems; and transformation for multi-platform delivery.

It will also highlight its MultiService SDN (software-defined networking) framework for media companies operating in hybrid baseband and IP environments; and new advertising tools for the Landmark business application management platform, including campaign management for streamed and nonlinear content.

Using technology gained in the acquisition of Digital Rapids earlier this year, Imagine will also be presenting the Xenio workflow management platform.

Adressing consumer adoption of TV Everywhere Imagine will additionally demonstrate the SelenioNext adaptive bit rate transcoder, SelenioFlex software-based media processing technology for live and file-based encoding and transcoding, and the SelenioEdge content delivery network software for streaming to end-user devices.

Imagine’s IBC stand will also feature its processing and compression portfolio. New processing tools making their IBC debut include the Selenio X100 1RU processor, with a path for IP and UltraHD, and new modules for the Selenio MCP (media convergence platform) that support JPEG2000 contribution encoding for live events and satellite distribution via a dual-channel DVB-S/S2 demodulator.