FOR-A adds virtual studio capabilities to its portfolio with Alfalite partnership

FOR-A has expanded its offering sthrough a strategic partnership with Alfalite, a manufacturer of LED panels for screens and volumes. Initially the agreement allows FOR-A to market the screens in selected areas but the intention is that this will become a global arrangement.

Alfalite, based in Huelva, Spain, and the only European manufacturer of LED panels, has technologies which allow it to produce 1.9mm pixel panels with 175˚ horizontal and vertical viewing angles, and very high brightness and colour fidelity. The panels can be built into any size of LED wall or volume, creating virtual production and augmented reality spaces suited to broadcast, corporate and educational applications.

“At FOR-A, we always want to understand the real requirements of our customers, and to find innovative ways of meeting them,” said Hiroaki Tanoue, senior general manager of FOR-A. “We know that our market is looking for a reliable way to get into virtual production and augmented reality, and trust FOR-A to help them through challenges. Having Alfalite on our side helps us support our customers in realising their ambitions.”

While FOR-A is widely known as a manufacturer of a broad range of broadcast video products, it is regularly asked to provide complete systems in many markets around the world, and the ability to offer LED screens from Alfalite extends this capability. Along with other technology partnerships, it means that FOR-A will be able to deliver turnkey solutions in areas like remote presence as well as final pixel virtual production and broadcast studios.

Luis Garrido, executive director of Alfalite, added: “We are particularly proud that FOR-A has chosen Alfalite as its LED display technology partner. Our two companies share similar cultures: a commitment to design, develop and manufacture products with guaranteed quality and reliability, and we are confident that this agreement will enhance FOR-A’s offering to the market.”

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