Advancing the Creation, Production and Distribution
of Sports Content

Asset Management

IBC2025: Reuters Imagen to debut Smart Clipping

Reuters Imagen will showcase its integrated platforms for newsroom, sports, and media operations in Amsterdam.

Among the highlights is the debut of Smart Clipping, a new tool designed to streamline the creation of short-form highlights from long-form video content. The system automatically detects key moments, such as breaking news developments, sporting goals, or audience reactions, enabling media organisations to generate and distribute clips more quickly.

Smart Clipping is aimed at broadcasters, sports organisations, and media companies, with features including automated editing, instant delivery to key platforms, and partner self-service access. Reuters Imagen positions the tool as a way to reduce manual editing time and increase monetisation opportunities from video archives.

Alongside Smart Clipping, Reuters Imagen will present their broader portfolio of services, which combine trusted global news coverage with AI-powered tools and scalable content infrastructure for distribution, archive management, and monetisation.

Visitors can see demonstrations and book meetings at Hall 5, Stand D.44.

Sharing

Related Articles

If you enjoyed this...

You could get sports broadcasting & production articles like this sent directly to your email inbox.

Simply sign up for one of our 'Insider' newsletters:

IMPORTANT: Once subscribed, PLEASE ADD our email address [email protected] to your safe sender list to ensure safe delivery of newsletters

Already have a login? Log in here to manage your newsletter preferences.