Imagen appoints Franza as consultant for US sports market

Imagen, the Software-as-a-Service video management company, has engaged Dave Franza as consultant, a move that highlights its expansion in the US sports market. Franza will bring his unique customer perspective and expertise on the implementation of media asset management systems in the American sports market to the Imagen US team.

With a career that includes application development and information processing technologies in the Broadcast and Engineering areas of NFL Films, Franza was responsible for driving technological advancements contributing to the explosive growth in size and production capability across the NFL Network for over three decades.

As a well-known face in the Sports Technology industry and with over 30 years’ experience developing digital content strategies, Franza will provide Imagen with consultancy services via his company TipLynx which he set up after retiring from NFL Films in December 2017.

Franza said, “Imagen already enjoys an excellent reputation across sports organisations in Europe and I’m now looking forward to helping the company grow their footprint in the US. Imagen can help any size sports organisation make the most of their video library – whether that’s providing more choice and a better service for broadcast partners, or simply keeping the fans up to date on social media.“