ISE 2021 postpones to June and launches new digital offering
After a period of consultation with the industry and the impact of the ongoing pandemic, Integrated Systems Events (ISE) announce that ISE, scheduled for 2-5 February 2021, has been postponed and will now take place in June, dates to be confirmed, alongside a virtual offering.
Additionally, ISE will launch Rise Digital, a regular programme of content and networking events which will run throughout the year and support the live show.
Today, ISE released the following statement: “We’ve been monitoring the conditions in Europe since the beginning of this year and have worked hard on your behalf to balance health and safety concerns with the need for commerce and face to face interaction. These two factors have had shifting weight throughout the calendar year and although we’ve felt confident and hopeful regarding delivering this show in February, we’ve come to the conclusion that the best option for all of us is to delay the show edition until June 2021.”
Said Mike Blackman, managing director, ISE: “The health and safety of our team, exhibiting companies, industry partners and attendees is our number one priority. Given the understandable concerns among all of our stakeholders regarding coronavirus, and the uncertainty regarding travel restrictions and country lockdowns, we have concluded it is not prudent to maintain our original schedule of an in-person February 2021 trade show.”
“From our many conversations, it is clear the industry can’t wait to get back together doing business face to face and we are committed to delivering an engaging and safe in-person ISE in 2021. We feel by moving the event to June, it provides time for the industry to adapt and restore balance. We look forward to hosting the global AV community in our new home in Barcelona.”
Fira de Barcelona chairman, Pau Relat, commented: “From Fira de Barcelona we highly value ISE’s strong commitment to Barcelona and, in moments as complex as the current ones, the decision to postpone the event for a few months in order to ensure the best possible edition with the largest international participation of companies and visitors, will be very positive both for attendees and for the city. We will keep on working together to ensure that a leading event such as the ISE has a great first edition in its new home in Barcelona in 2021.”
ISE added: “We would like to take this opportunity to thank our stakeholders – exhibitors, sponsors, visitors, media partners, contractors, and the team at FIRA Barcelona – for continuing to support us through this uncertain and ever-changing situation. Lastly, we wish you and your family all stay safe and well in these challenging times.”