Limelight Networks to highlight broadcast and media solutions
Limelight Networks, a global leader in digital content delivery, has announced that it will be showcasing its solutions portfolio for broadcast and video companies at the IBC 2014 trade show in Amsterdam next month. The Limelight Orchestrate (“Orchestrate”) platform helps companies ensure the delivery of digital content to online viewers in broadcast quality.
With the enormous growth in the use of smart phones and tablets, companies delivering digital content can face an uphill battle when trying to ensure that users receive the content they want in broadcast quality – wherever they happen to be and on whatever device they are using. A lack of integrated components can create time-consuming and inefficient workflows for digital publishers, which in turn, leads to slow or shoddy audience experiences that can affect a broadcaster’s image and profitability. Until now, the customized workflows required to ensure excellent digital customer experiences have been be both costly and disruptive to implement.
Limelight offers unique solutions in the competitive content delivery market, combining a suite of integrated software-as-a-service (SaaS) applications with a powerful content storage and delivery network that ranks among the largest and most highly available in the world. Broadcasters using the Orchestrate platform can take advantage of single upload and automatic transcoding optimized for global delivery on any device.
“As one of the world’s top events for digital broadcasting and entertainment, IBC2014 in Amsterdam provides an excellent vehicle to showcase our solutions for Media and Broadcasters,” said Kirby Wadsworth, chief marketing officer at Limelight Networks. “Consistent delivery of excellent viewer experience, and engaging closely with viewers, are top priorities for content publishers and brands. Our Media and Broadcast solutions cover every step in achieving these goals.”