LiveLIke relies on TITAN for French Open VR project
ATEME again successfully demonstrated the power of its TITAN Live software-based live video solution at the 2017 French Open. TITAN Live was used to power a Virtual Reality application available during the entire tournament. The application offered a fully immersive 180° and 360° live viewing experience to tennis fans and was created by ATEME’s partner LiveLike.
Available for free on iOS and Android devices, it used ATEME’s TITAN Live solution to encode UHD signals at various bit rates in order to offer the best video quality experience on tablets and smartphones to French Open fans.
“The French Open organisers sought to break new ground and to be a pioneer in delivering this year’s tournament in Virtual Reality to fans with such scale and quality. LiveLike is thrilled have taken a critical role in the French Open VR project in close partnership with ATEME. More importantly, fans have really loved the experience giving the app stellar ratings. The experience went on to an impressive viewership for its first VR edition of the French Open,” said Fabrice Lorenceau, co-founder and head of production at LiveLike.
Claude Stoffel, EMEA sales director at ATEME, said: “We have been working with LiveLike for more than two years focused on how to improve user experience of Virtual Reality. Today, we are very proud to contribute in the creation of this exciting new application developed for the tournament. With viewer demand and expectations changing so rapidly, it is truly amazing to watch a tennis match as if you were a few feet away from players, while staying comfortably seated on the sofa. By combining our TITAN Live encoding technology and VR application from LiveLike we are entering the future of television.”