LTN appoints Martin Wacker as sales director for DACH region

Martin Wacker has been named as LTN’s sales director for the DACH region.

Wacker is a seasoned media industry veteran with over three decades of experience in business development, digital transformation, operations, advertising, as well as content production and distribution. He has held leadership roles across various German broadcasters, production companies and digital media technology providers, including Adstream, Wildmoka and Backlight.

In his new role, Wacker will be steering LTN’s commercial expansion across the DACH region, fostering customer success, initiating new relationships and propelling business growth for a range of media clients, including public service broadcasters, content owners and sports rightsholders.

Wacker commented: “LTN is an industry pioneer and I am thrilled to be part of this dynamic team. My immediate focus will be on increasing brand awareness, growing our client base and establishing LTN as a de facto standard in the market. As media companies grapple with tightened budgets and the increasing need for multi-platform content distribution, LTN’s industry-leading, intelligent IP video transport network can help them effectively streamline their workflows while maximising reach and monetisation.”

EVP, chief revenue officer, Chris Myers, commented: “Martin is a respected figure in the media technology space. His vast experience and unique skillset will be invaluable in expanding our footprint in the DACH region.”

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