Mimir adds Twelve Labs integration to enhance content discoverability

Mimir has integrated multimodal AI provider Twelve Labs directly into its interface to offer customers a human-like understanding of video content. Access to semantic search means customers can search not just on metadata tags but also on content, context and meaning – increasing the discoverability of their content.

Twelve Labs delivers video AI solutions that unlock the full potential of vast enterprise video archives. Its proprietary multimodal foundation models bring human-like understanding to videos, enabling precise semantic search, summarisation, analysis and Q&A.

The integration with Mimir means powerful semantic search of video becomes available from anywhere to searchers in the cloud-native asset tool. By generating vector embeddings of the assets, users can search using natural language, finding not just exact content but meanings, context, feelings and other non-specific elements. This, in turn, increases the discoverability of any database of content so that organisations are able to find and use not just the assets they were looking for but the assets they should have been looking for.