Zixi will showcase next-generation broadcast workflows at MPTS 2026, presenting live demonstrations on its Technology Pod T5.
“MPTS is the most important broadcast technology event in the UK and a key opportunity to engage directly with the engineers and operators driving change across the market,” said Marc Aldrich, CEO, Zixi. “UK and European broadcasters are moving towards IP-based workflows to improve flexibility, increase automation, and open up new monetisation opportunities. At MPTS, we will demonstrate how these workflows are operating at scale today.”
Zixi will showcase the Zixi Platform across key workflow areas, including: Dynamic market switching for real-time regional content replacement, rights management, and targeted advertising; automated master control and live-to-slate workflows powered by Zen Master orchestration; end-to-end IP contribution and distribution as an alternative to satellite delivery; multi-protocol interoperability, with a significant portion of platform traffic delivered over non-Zixi protocols; mission-critical delivery capabilities including hitless failover, encryption, and sub-second latency .
Zixi experts will also be available to discuss hybrid cloud architectures, satellite transition strategies, and approaches to building reliable broadcast workflows.